According to a report from the Associated Press, the Atlantic City Hilton Casino has undergone a name change and is now operating as “ACH.” Hilton signs remain at the hotel and casino, although, the signage on the outside and inside of the casino will be removed in the fall as soon as the licensing agreement termination is approved
Located on the legendary Boardwalk in Atlantic City, New Jersey, the ACH casino is one of the smallest casinos in the city. The latest re-branding is the fifth in the hotel’s 31-year history. ACH first opened in 1980 as the Golden Nugget Atlantic City. The property was the first Atlantic City casino to be built from the ground up, rather than being a renovation of an old non-gaming Atlantic City hotel. The hotel was sold to Bally’s Entertainment Corporation in 1987, and renamed “Bally’s Grand” and then “The Grand”. After the Hilton Hotels Corporation acquired Bally Entertainment, the property changed its name to Atlantic City Hilton.