A key part of attracting these new visitors is updating the 70-year-old property. In the last four and a half years, the El Cortez has invested about $32 million in renovations. One of the biggest changes was the remodel of the Ogden House, an overflow motel, into retro-modern Cabana Suites. Since this update, the hotel has been making smaller, more gradual changes.

“We’re constantly investing. Anything that’s 70 years old requires constant renovation,” said Epstein.

Workers are now finishing with the re-painting of the casino’s exterior and the next big plan is to add a swimming pool at the Cabana Suites.

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