“It is a business philosophy, a program that has never been done in Atlantic City before,” said the casino’s chief operating officer Michael Frawley. “The Atlantic Club will have a dedicated sales team reaching out to local businesses in Burlington, Atlantic and Cape May counties to create mutually beneficial partnerships.”

The casino, which has been facing financial problems, has also been spreading the word that they won’t be going anywhere any time soon. Owners have even put up billboards on the city’s major highways with the slogan, “The Fat Lady Ain’t Singing.”

The Atlantic City casino will also be undergoing a renovation in the next few months, making the gaming floor more aesthetically pleasing by adding new carpets, making aisles wider and getting more comfortable seating.

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