The new upgrade will also allow Pechanga Resort to offer guests an IP-based HD television experience along with advanced personalized interactions through InfoValue’s in-room TV solution. Thanks to a direct collaboration with Bally Technologies, InfoValue has been able to upgrade the branded Bally TV™ in-room video solution to provide the Pechanga Resort and Casino with a series of informative services, including  marketing messages, casino promotions, resort amenities and events, access to player’s club account information and features. The IPTV system also integrates with Bally’s CoolSign® media-management technology to provide individual guests with targeted & customized messages  directly to the Bally TV displays.

“The upgrade at Pechanga is a significant milestone for InfoValue SuiteTV and Bally TV in the Casino Resort market. Adding the integrated player’s club access and CoolSign messaging to the previously installed advanced IPTV services such as network-based Personal Video Recording (nPVR) and Time-Shifted TV (TSTV), extends the interactive capabilities between the hotel and the guest. We are delighted to collaborate with Bally Technologies and Pechanga on this next generation upgrade and look forward to future advanced gaming interfaces for the guest room,” said Aubrey Flanagan, vice president of business development at InfoValue.

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