NetEnt and Tipico make Deal before NJ Launch

Published July 29, 2020

Tipico, the biggest sportsbook operator in Germany, has announced its plans to move into the United States before the year ends, with the help of NetEnt.

The German company will launch an online casino in New Jersey by the end of 2020 and will have popular NetEnt games available right away. 

NetEnt will work with Tipico as the company expands in the US and supply the casino library with online slots and casino table games. 

By striking a deal with the world-renowned gaming company, Tipico will also gain access to marketing tools used by NetEnt, like Free Spins, to help grow its clientele. 

Brian Kraft, Vice President Commerical of NetEnt Americas LLC said,

We are happy that Tipico has chosen NetEnt to be one of their first content providers as they begin their US journey. I’m looking forward to having our games in front of players and working with Tipico to grow their business in the US.” 

Tipico is a German sportsbook operator that also offers an online casino. Over the last decade or so, the company has become one of the leading sports betting sites in Germany, with over 6,000 people employed around the world.

NetEnt is already providing games to the majority of online casinos in the United States right now. The company is Swedish and known as one of the top game providers in the iGaming industry, having been around for over 15 years.

NJ has been offering online gambling for the last few years, much longer than any other state in the country right now.

Seeing how much the market has grown and continues to grow, it makes sense for Tipico to expand in New Jersey with NetEnt by its side.  

By joining forces with NetEnt, Tipico is expecting big things in New Jersey. Adrian Vella, Managing Director of Tipico US said,

We are excited to begin our partnership with NetEnt as we kick-off our expansion into the U.S. With a proven track record in the regulated New Jersey market and their well-known catalog of branded games, we’re confident that our customers will love NetEnt’s offering.” 

What is Tipico? 

Tipico is a German sportsbook and casino that currently operates mainly across Europe. The headquarters are based in Malta, but employees are spread across other offices in Austria, Gibraltar, Germany, Croatia, and Colombia. The company define its mission as,

Tipico stands for a sport-related entertainment product that places its customers’ bets in safe hands. As a reliable partner for sport, Tipico is committed to integrity and the highest standards of data security, protection of players and minors.”

Tipico is still in the process of getting an online casino license in New Jersey, which is required for every operator in the state. Until the license is granted, all Tipico can do is continue to make deals with other providers and prepare for the online casino launch.

There are over 6,000 people that makeup Tipico, but it’s not clear how many will make the move to New Jersey.